Case Studies
At FOG Digital Marketing, we don’t just talk strategy — we show results. Our case studies highlight how businesses across Texas and beyond have grown through custom websites, SEO-driven traffic, and smart digital marketing. From local service providers to nationwide e-commerce brands, these stories show what’s possible when design, strategy, and execution align.
$5M milestone reached through an ecommerce rebuild and growth programme
From zero web presence to national market dominance. Explore how we built the digital backbone that scaled ProMeals from a $100k local business to a nationwide leader competing with venture-backed brands, all through organic performance and strategic trust.
Investor-ready positioning, from local creative to strategic design partner
We helped Becky Jones pivot from a local creative to a strategic design partner for national developers. By building a high-performance digital backbone, we enabled her brand to attract and close portfolio-scale investment groups.
Top 3 on 5 terms, 205,000 impressions in six months
Silverback had paid two previous marketing companies with nothing to show for it, including a lead form quietly routing every submission to the wrong inbox. We audited everything, fixed what was broken, and rebuilt the SEO program around emergency and considered search intent. Six months later: position 2.0 for “plumber near me” and top three on five of the terms that book jobs.
Organic clicks up 90%, now the largest traffic channel.
Design Scapes ran entirely on Instagram and referrals, with no website at all, until bigger commercial and HOA clients started asking for one. We built it split for two different buyers and backed it with content built around San Antonio’s real seasonal searches. Six months later, organic search grew from a third of their traffic to the largest channel on the site.
15,900 searches and 711 queries in the first ten weeks
Two Step Moving came to us with a site that wasn’t working: broken links, almost no leads, and no way to even track what was happening in search. We rebuilt it with a page for every move type and every town served. Within ten weeks it was appearing in 15,900 Google searches and ranking for 711 different queries.
Under 20 pages to 53,ranking page one in five weeks
A Plus Painting Contractor had two decades of five star work in San Antonio and a small site that couldn’t be found for any single service. We built the architecture it never had, service pages, area pages and articles, live and indexed in five weeks. It’s already holding position one and two for interior and exterior painting contractor San Antonio.
Built from zero, six months before the first review
ZOJAH Burger came to us before the doors opened, with a logo and nothing else. No website, no Google listing, not one review. We built all three and ran restaurant SEO from day one. Six months later: search clicks up 60%, 2,484 reviews at 4.7 stars, and 11,941 people asking Google for directions.